Laura Frerichs

Vice President for Marketing & Communications

Office Location
250 Marquette Hall
Mailing Address
Loyola University New Orleans
6363 St. Charles Avenue
Campus Box 212
New Orleans, LA 70118
Direct Phone
(504) 861-5881
Fax Number
(504) 861-5784
E-mail Address

Short Bio

Laura is an accomplished marketing executive with proven expertise and strong track record of creating, revitalizing, and sustaining brands. She is a skilled communications strategist who creates affiliation with brands by leveraging emotional connections into strategic platforms, and identifies opportunities to penetrate markets through experiential touch points. Her experience includes working with blue chip brands, like FedEx Kinko’s, Purina, M&M/Mars, and Build-A-Bear Workshop. As Senior Vice President for entrepreneurial toy company Cepia, Laura gained in-depth understanding of Generation Z – the newest cohort entering college. Digitally native, entrepreneurial in spirit and culturally diverse, this segment represents the future of Loyola University New Orleans, and promises to make positive change in the world.  


Courses Taught